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The image of Tateru Nino's Second Life avatar, as if printed in a bookAlts (AKA alternate accounts) exist in pretty much every online and offline service, from Second Life to Social Security. Usually, identifying an online alt is just a little bit easier than identifying an offline alt.

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An image of the starter-pack's promotional graphic on the Amazon.com Web-siteLinden Lab pulled down the Starter Vehicle Pack that was a part of its Friday launch of Second Life on Amazon within just minutes or within a couple of hours of the announcement of its availability, depending on whom you ask.

The pack included a hoverboard vehicle and L$1000 (a little under four US dollars in Second Life currency) and was limited to one-per-customer. Intended to sell for USD9.95, the pack was a free promotion for the weekend, but was removed quite promptly after the announcement.

Peter Gray, spokesperson for Linden Lab, tells us why the offer was pulled.

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A group of Second Life avatarsA short time ago, Linden Lab announced that Second Life was available through Amazon, along with a number of content bundles. I have to confess that I find this development plain embarrassing for a couple of reasons.

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The Linden Lab logoFor a very long time now, Linden Lab’s corporate information only listed three people. Rod Humble, CEO; Jeff Petersen, VP of Engineering; and, Lisa Berry (General Counsel).

There’s been an update, and the management team’s line-up looks far more comprehensive now.

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