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Confused about what and who Evolver is? I’ve written about them before.

Recently, the Evolver technology, which offers you products like: Avatara, Evolver, and Evolver Pro, has become a part of Autodesk.

Autodesk serves entertainment and design professionals that are looking for ways to make their 3D projects more realistic by adding a human element in the form of crowd simulation. Evolver technology complements the research we are currently doing in the areas of realistic real-time human crowd simulation.

Current Avatara, Evolver, and Evolver Pro customers will be able to access many of the same services previously available. Additionally, we anticipate that many Pro export services will, for a limited time, be made available for free. Longer-term plans will be communicated as soon as they are available.

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I’m starting to think I might know why the last couple of official viewer releases have been somewhat … marginal. Also, the Lab seems to need someone to proofread position listings, but as far as I know it isn’t hiring for that. I’ve corrected a couple of typographical errors in this listing.

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Remember Google’s Labs initiative? It’s all those odd little products and projects and prototypes that Google allows people time to work on for the sake of innovation. If it weren’t for Google Labs you wouldn’t have Google Reader, or Google Maps, or Google Groups, Google Desktop or Gmail.

Those were all products that just didn’t fit with Google’s product line-up at the time. Gmail? Maps? Who would want them provided by Google, right?

Well, now you probably can’t imagine things without them. Google, however, is pulling the plug on this innovative incubator, that has yielded some of its top products in an effort to “streamline” the product portfolio and its development efforts.

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It’s not escaped notice that a part of the job advertisement for a new Linden Lab company spokesperson lists “Plan and execute a broad PR strategy for communicating Linden Lab’s industry leadership and rebranding efforts” as a key responsibility.

The two words “Second Life” are, I believe, a lousy brand name, overloaded as they are with all manner of inappropriate meanings. In fact, the name – when originally selected – was not at all popular among many employees of Linden Lab itself, for just that reason.

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