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Angela Yuriko Smith writes about using Second Life for promotion of her book, End of Mae.

“I used Second Life as part of my promotional campaign, building a virtual version of the house from my book in that world so that I could have a visual center of operations. This was excellent for taking photos and hosting social opportunities. I called it my End of Mae Virtual Visitor Center, and it is closely linked with my blog. I can host readings there, film videos, pass out updates and visit with fans in a satisfying and friendly way. This has proved to be a very successful strategy,” says Smith.

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What is the difference between an e-book and a regular book anyway? Well, there are five notable ones that come immediately to my mind.

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Ever wonder why publishers – when they are talking about games, television programmes, movies and such – refer to them as “franchises”?

What it boils down to is copyright and derived works.

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